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Automated Shirt Unloading? Yes please!

  • Writer: Cristen Sousa
    Cristen Sousa
  • 20 hours ago
  • 3 min read

How the ROQ IMPRESS PULL+ continues to innovate the world of DTF heat transfers. 


The decorated apparel industry has long chased a goal that once seemed impossible: making heat transfer printing just as fast, scalable, and efficient as screen printing. With the ROQ IMPRESS system—now fully automated with the ROQ FEED, ROQ PEEL, and ROQ PULL+ - that goal is no longer a dream. It’s reality.


At the heart of this innovation is a powerful promise: more throughput, less labor, and total production floor integration.



Automate & Accelerate: 500+ Heat Transfer or DTF Garments Per Hour

The ROQ IMPRESS Automatic Heat Transfer Press isn’t just fast—it’s screen-printing fast. With the integration of the ROQ PULL+ automated unloading system, the IMPRESS is now capable of producing over 500 fully finished garments per hour using heat transfer or DTF technologies.


That means what used to take a full team of operators can now be accomplished by a single person with absolute consistency—and at unprecedented speed.


What Is the ROQ PULL+ and How Does It Work?

The PULL+ is the final piece of the IMPRESS automation puzzle. It’s designed to completely eliminate the need for a manual unloader, creating a seamless transition from heat press to packaging or finishing.



Buck Premo showcasing the ROQ PULL +

Here’s how it works:

  • The operator sets the garment size using an onboard ruler on top of the PULL+ system.

  • Once the press finishes, the PULL+ grabs and releases the garment so it hangs evenly—half on each side of a pivot point.

  • The machine then uses a second set of fingers to pick up the garment, flatten it, and lay it perfectly onto a conveyor belt.

  • That conveyor is programmable, allowing you to send the garments directly to other areas of the production floor—whether that’s quality control, folding, packing, or tagging.


No human intervention. No bottlenecks. Just a steady, precise flow of finished product.


The ROQ IMPRESS is now part of a fully automated ecosystem that eliminates manual labor at every step:

  • ROQ FEED: Automatically places garments onto the press, centered and aligned with speed and accuracy.

  • ROQ IMPRESS: Heat presses each garment with perfect pressure, time, and temperature for transfers or DTF prints.

  • ROQ PEEL (Patented): Automatically peels the transfer film once the press cycle is complete.

  • ROQ PULL+: Automatically removes, stacks, and transports finished garments.



Rendering of the ROQ IMPRESS Full System. ROQ IMPRESS, ROQ PEEL, ROQ PULL, ROQ FEED

With these components working in tandem, you now only need one operator to keep the system running.


That operator isn’t tied to repetitive tasks—they’re overseeing a finely tuned system that can outproduce and outlast traditional manual setups.


Why It Matters

The shift toward automation isn’t just about speed. It’s about reducing operational costs, minimizing human error, improving consistency, and creating a scalable process that allows your shop to grow—without growing your payroll at the same rate.


In today’s competitive landscape, every second counts. Every operator saved is money back in your business. And every advancement that brings heat transfer printing up to par with screen printing is a win for the future of the industry.

With the ROQ IMPRESS, that future is now.


Ready to ROQ Your Heat Transfer Operation?

If you’re looking to transform your shop’s heat transfer or DTF printing process into a fully automated, high-output operation, the ROQ IMPRESS system is your answer.


 
 
 

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Early on, we made a conscious decision to eradicate the word "customer" from our vocabulary. ROQ.US has no customers -- we only do business with Partners.

A customer is someone on one end of a transaction, but a Partner is a companion. A Partner is an ally.

 

A Partner is a trusted friend who is invested in the journey with you. That long-term camaraderie is what we aim to provide for our Partners.

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As we continue to roll out the green carpet for you, we're honored to introduce you to our current roster of ROQ.US Referral Partners. These industry leaders are valued ROQ.US family members as You are and we're excited to bring You together with them to reinforce the product/service muscle behind your operation.

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